*** Underground Products Sponsors NBL BMX ***
SANFORD, Fla. (NBL BMX News) -- 02/24/2008
Underground Products (UPG) Sponsors 2008
National Bicycle League (NBL) National Series.
http://www.nbl.org/uploads/UGP_cor****ate.gif
Underground Products (UGP) is pleased to announce it has inked
a sponsor****p deal with the National Bicycle League (NBL) for the
2008 National Series season.
The two have joined forces for this lucrative Olympic year where BMX
racing will come center stage during the s****t’s inaugural appearance
at the 2008 Beijing Games in August.
“UGP has deep roots in BMX racing and a long history with the NBL,”
says Kevin O’Brien. “Their product line fits perfectly with NBL riders
and we expect them to fully embrace UGP once again.”
As an official co-sponsor of the NBL, UGP will receive extensive
promotion at the NBL National Series events including signage,
programs, a display booth and apparel. As the official apparel
sponsor of the Series, UGP will exclusively provide clothing for
the NBL staff and volunteers. UGP will also provide the National
Series number plates.
“The partner****p with the NBL is in-line with UGP’s mission to
aggressively elevate the brand’s presence nationally among
core BMX racing and freestyle enthusiasts and drive sales,”
says Wann Chong, UGP Managing Director.
“With a renewed vigor, the brand is taking its message to the
m***** in 2008 with the addition of several key sponsor****ps,
a major marketing initiative and key new retail outlets.”
UGP’s sponsor****p kicked off at the Coyote National, a Union Cycliste
Internationale (UCI) qualifying event, in Arizona, Jan. 25-27, where UGP
team rider Kyle Bennett took home top honors. Bennett is currently
leading the USA UCI points race and stands a solid chance at being
the first pick for the 2008 Olympic Games.
The NBL Series includes 18 more races across the nation including
the Gator National, another UCI qualifier, next month in West Palm
Beach, Fla., which will play a major deciding role in the three U.S.
riders who will represent the United States in Beijing. The Series
will culminate in Louisville, Kentucky, Aug. 29-31 for the 31st
Annual NBL Grand Nationals. For a complete schedule of events,
click here - http://www.nbl.org/races-nationals.asp
About Underground Products
Underground Products (UGP) was launched in 1986 in Orlando, Florida.
The brand has a full roster of BMX, Wakeboarding and Wakeskating
athletes that travel the world doing what they love, but also developing
and designing the UGP product. UGP's innovative modern infusion of
retro styling mixed with an element of raw sarcasm genuinely ****trays
the authentic underground street attitude that originally inspired the
brand.
The distinctive flavor of UGP's "question everything" approach to
mainstream idealism is evident in everything they make, which
ranges from technical core-related products and limited editions
to an extensive array of lifestyle apparel for guys and girls.
www.undergroundproducts.com
CC - http://www.nbl.org
Geneb...Wenatchee,Wa****ngton-USA
All Things Northwest in BMX!
***** Gene`s BMX *****
http://www.genesbmx.com
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